Sunday, January 18, 2015

Reunited and it Feels So Good: The Best Classic TV Reunions in Super Bowl Ads

Everybody knows the commercials are half the fun of the Super Bowl broadcast, especially since the high-dollar spots are known for their creative casting combos. And amid the athletes and the Clydesdales and '80s pop culture references, the game day ads sometimes feature iconic TV reunions.
Last year, Uncle Jesse, Joey and Danny Tanner were back together (although, apparently they never separated) for a Dannon Oikos yogurt ad. The "Full House" trio, played by John Stamos Dave Coulier and Bob Saget, teamed up for the Greek yogurt spot -- Stamos is an old pro at hawking the stuff -- and the only thing missing was Joey's Bullwinkle impersonation. (OK, and Uncle Jesse's mullet!) Of course, with the Tanner daughters grown and gone, three seemed to be too much company for Saget's alter ego. In the teaser, titled "Big game Tease" he suggested to his 1990s pals, "Don't you think it's time we all get our own places?"


The gang continued their "Full House" reunion tour with an ad that aired during the game. "The Spill" featured Stamos getting, er, frisky with a female friend, only to be interrupted by his scrub brush wielding roomies. The tagline: "The problem with friends is that they're always there for you."
Have mercy! And what the heck happened to Aunt Becky?
You can see the Dannon Oikos ad here:

2014 also marked one of the most buzzed-about sitcom reunions of all time, when Jerry Seinfeld teamed up with his "Seinfeld" co-stars Jason Alexander and Wayne Knight for a Superbowl-size spot for the comedian's web series "Comedians in Cars Getting Coffee."
The old pals' game day banter took place at their old haunt, Monk's (OK, so the Tom's Restaurant menus were clearly seen in the background, but we're still living in the '90s!), where Jerry's Super Bowl dilemma (he was invited to the Wasserstein's party, George was not) was tested by his nemesis Newman, who boasted that he, too, was invited to the fete.
Of course, the iconic reunion was one of the worst kept secrets ever. Ahead of the spot, the New York Daily News posted pics and video of Seinfeld, Alexander and show co-creator Larry David filming something at New York City's Tom's Restaurant, which served as the exterior location for the gang's favorite hangout in the 1990s sitcom, and production workers even dished that the reunion at the iconic eatery was for a Super Bowl spot. Still, we'll take it -- and a big salad.


Check out these other classic TV reunions in Super Bowl ads:
The 1978 TV special "Dean's Martin Celebrity Roast" for TV legend Betty White featured everyone from "Good Times" star Jimmie Walker to the roastee's old pal, comedian Abe Vigoda. But who'd have imagined that 32 years later, instead of roasting White, the "Barney Miller" alum would be tackling her in a Super Bowl commercial? The octogenarians joined forces for a 2010 Snickers ad, which became one of the most buzzed about game day ads of all time. The "Hot in Cleveland" star later told Ad Age she credited the commercial for her "hot" career.
Watch the Snickers ad:


Bugs Bunny and Marvin the Martian go way back -- to the 1948 cartoon short "Haredevil Hare" to be exact -- and the celluloid heroes went on to star in a bevy of Looney Tunes cartoons that aired on the small screen. In 1993, the animated duo returned to TV for a Super Bowl ad for Nike Air Jordans, and not only did the spot sell a lot of sneaks (Hare Jordans, anyone?), it inspired the big screen flick "Space Jam."

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